FTD Corporate Giving Strategy
We understand how important it is to give back to those in need. As a good corporate citizen and now as a newly integrated company, we can do even more to help make a difference in others' lives. To that end, we are very pleased to announce FTD's newly redesigned corporate giving strategy
As we examined our approach to giving back, we wanted to ensure that our charitable efforts align to our mission, vision and values, as well as to our overall business objectives. We also wanted to find ways to engage you, as employees, through new programs and charities where we can make the biggest impact.
We created an overarching pillar for FTD: COMMUNITY SUPPORT. Our corporate giving strategy will strive to create inspiring and meaningful moments that positively impact the communities in which we live and do business in. To carry out this mission, we are establishing long-term, charitable partnerships for each of the brands with this overarching pillar in mind.